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Put your outbound workflow to work.

Saniya Sood
Published:
Updated:
Published May 4, 2026 · Updated August 31, 2026
Q1 is over. When Stan from Default told me in December that Q1 is usually the biggest quarter for most startups, he wasn’t lying.

Here’s everything that happened at Valley this quarter: the results, the data, the new hires, and the things that are still breaking.
(Insert image: Valley dashboard or product screenshot showing active campaigns and booked meetings, representing Q1 results in context)
Real User Results From Q1
A user booked 7 meetings in his first 6 days on Valley. He’s now on track for 3 per day.
Another user emailed the Valley team within a week asking whether Valley has a referral program so she could start referring people immediately.
Prospects have received Valley messages and reached out asking how to get the tool for themselves.
Including one who said “this thing is f***in legit” six days in. That one made my morning.
The Most Important Work This Quarter: A Stripe Analysis
The biggest unlock this quarter wasn’t a product launch. It was a data exercise.
All of Valley's transaction data was exported from Stripe to find the best-retaining customers and identify the 4 segments seeing the most success with Valley.
The 4 Golden Segments
1. Lead gen agencies: Valley's biggest segment. They run Valley for their clients. It’s cheaper than manual operations, books more meetings, and is significantly more profitable. Some are doing $100K+/month running Valley in the background for their clients.
2. B2B SaaS companies (20 - 100 employees): Heads of Sales buy 3 - 5 seats, watch reps book more meetings, then expand to 10 - 20 seats. The strongest expansion motion Valley has.
3. HR and staffing companies: a hidden outlier. Fewer customers, but they retain the longest and are consistently among Valley's happiest users.
4. Finance and insurance: another outlier. Close the largest deals and show the strongest long-term retention patterns.
The surprise: services-based businesses love Valley more than expected. The assumption was that Valley was B2B SaaS-first. The data suggests it might be the other way around.
This is why you run the Stripe analysis. Your gut tells you one thing. The data tells you the real thing.
All marketing and positioning is now focused on these 4 segments. If they’re already the happiest and most successful, the move is clear: find more of them.
New Hires This Quarter
Four people joined Valley in Q1, all focused on one outcome: customers see results faster and stick around longer.
Kuba: Head of Customer Success
Kintan: Done-for-you customer operations
Elizma: Onboarding experience
Lola: YouTube and video content
2026 is about retention. Every hire this quarter reflects that.
What’s Still Breaking
To be honest, a lot of things are also broken.
Speed issues with larger customers. Activation isn’t where it needs to be. The good stuff is laid out, but there’s a real pile of things to fix.
Q1 was Valley's biggest quarter ever. Now the job is making sure Q2 doesn’t fall apart. Back to work.

Give your sales team
an unfair advantage.
Valley recently launched its YouTube channel.
There’s a wealth of content out there on cold email and email outreach. Almost nothing serious exists on LinkedIn. Valley is changing that. Expect in-depth coverage on account safety, message limits, the latest sending limit updates, and how to build a LinkedIn outreach motion that actually works.
The first video is already out: Watch how Valley books 300+ sales calls every month on LinkedIn
If there are topics you want covered, reply and say so.
(Insert image: Valley YouTube channel banner or thumbnail from the first video, “How we book 300+ sales calls every month on LinkedIn”)
Book a Demo
Valley is what powers the Valley team's outbound. If you want to see it in action, including the real campaigns averaging 3x better results than standard outreach:
Frequently Asked Questions
What were Valley’s biggest wins in Q1 2026?
Q1 2026 was Valley’s biggest quarter ever. Standout user results included 7 meetings booked in the first 6 days, same-week referral requests from new users, and inbound interest from prospects who received Valley-powered outreach and wanted the tool themselves.
Which customer segments perform best on Valley?
The Stripe analysis revealed 4 golden segments: lead gen agencies, B2B SaaS companies with 20 - 100 employees, HR and staffing companies, and finance and insurance firms. Segments 3 and 4 showed the longest retention and the largest deal sizes. Both were surprises relative to initial assumptions.
Does Valley work for services businesses, not just SaaS?
Yes, and more than expected. The Q1 Stripe analysis showed that services-based businesses (agencies, HR, staffing, finance) retain longer and are consistently among the highest-satisfaction customers. Valley works for any B2B business where LinkedIn is a viable prospecting channel.
What is Valley’s YouTube channel about?
Valley’s YouTube channel focuses on LinkedIn outreach: account safety, message limits, sending limit updates, and how to build a high-performing LinkedIn outreach motion. The first video covers how Valley books 300+ sales calls per month on LinkedIn.
What is Valley focused on fixing in Q2 2026?
Speed issues with larger customers and activation gaps are the two primary areas being addressed. Q1 team hires (Customer Success, Onboarding, Done-for-you Ops) are directly focused on improving time-to-results and retention through Q2 and beyond.
See more of Valley’s outreach examples: coolmessagebro.com

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